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VFC
VF CorporationNYSEConsumer DiscretionaryApparel ManufacturingSnapshot 2026-06-12
Intact
$17.64+0.86%
Close 2026-06-12 · 1-day change
Recent financial performance is holding in the top half of its industry — the reason to own it looks intact.
The bottom line
Recent financial performance is neutral, while earnings quality is robust, indicating that cash backs up reported profits. Management's recent track record has been steady, and it has a capital-friendly stance. Risk is elevated, and the sector backdrop is a headwind, which may impact future performance. Peer multiples imply a price about 14% above where it trades (it looks cheap on this basis); the read is fair. If VFC cuts guidance on the next call, that could be a meaningful negative. This read is provisional.
as of 2026-06-12
Quick facts
- Exchange
- NYSE
- Sector
- Consumer Discretionary
- Industry
- Apparel Manufacturing
- Market cap
- $6.85B
- Employees
- 26,000
- IPO date
- 1994-03-24
- Next earnings
- 2026-07-29
Price
Daily closes. Earnings/event dots are placed inline.
Adjusted daily closes (split & dividend). Scroll over the chart to zoom; click a range to reset.
EarningsMaterial event
What's priced in
(what the market already expects)What it's worth (estimated)
A consensus fair price across 7 valuation methods, at three horizons. Current price $17.64. Estimates are diagnostics, not price targets. Short-horizon estimates are close to coin-flips, so confidence is a method-agreement read, not a prediction.
12-month· primaryfair
$20.30consensus
Range $10.32 – $25.46
vs price: -13% below
Method agreement — · 7 methods
No-growth: today's peer multiple on trailing earnings. The headline read.
3-yearinexpensive
$40.91consensus
Range $32.32 – $49.23
vs price: -57% below
Method agreement — · 3 methods
Embeds projected growth. Leans optimistic by design. Upside context.
5-yearinexpensive
How much to trust our fair value
We take the 12-month fair value above and grade our own number — how the market prices this name versus what we'd justify, and where the two diverge.
Re-ratinglow confidence
At $18 VFC trades at 33× p/e — 2.1× the 16× p/e peer median, and above its own 22× history. The market is re-rating it beyond its own range; our $20 fair value is low-confidence here. Analysts: $18–$24. Not investment advice.
Multiple (P/E)
32.7x
peer 15.8x · own history 22.2x
Premium
2.1x peer
1.5x its own history
Growth the price needs
-12%
our forecast -2%
Our fair value
$20.14
range $10.32 – $25.83
Analyst range(a guide on our number, not a target)Our number is in the analyst range
How this stock is priced
One valuation read at a 12-month horizon, plus how price compares to peers and the company's own history.
Long-term · 1–3 yr
fairfair12-month view
What's priced inJustified
The price implies about 12% below a flat-multiple fair value, below our forecast of about -2%. This describes what's priced in, not a forecast of the move.
Low fragilityrisk posture, not a price call
No fragility gates fired.
Historical context
For similar setups historically (n=20,154): about 33% saw a 20%+ drawdown, and roughly 76% of those did not recover within the year. These are historical base rates for the cohort, not a forecast of this stock.
How strong is the business
(quality & execution)Factor signals
Each factor is a parallel diagnostic with a clear read of what it shows and how names like it have historically fared. Never aggregated into a single score.
Recent financial performance
neutralOperating income rose in 1 of the last 3 quarter-over-quarter moves. Historically, Consumer Discretionary names rated neutral grew net income 48% of the time over the next year (vs 64% for the rest of the cohort, n=3804).
53rd pctl · Consumer Discretionary
Earnings quality
robustOver the trailing year it converted 2.63x of net income into operating cash flow. Historically, Consumer Discretionary names rated robust grew net income 65% of the time over the next year (vs 49% for the rest of the cohort, n=2427).
73rd pctl · Consumer Discretionary
Macro sensitivity
Most sensitive to the broad stock market.
- the broad stock market: This stock moves with the broad market (high beta).
Not enough signal to read sensitivity to the US dollar, real (inflation-adjusted) rates, long-term interest rates, Fed net liquidity.
Management & capital allocation
stableEarnings setup & market context
The next print and the backdrop around it (sector regime and the AI cycle). Context for the path, not a forecast of returns.
Earnings setup · pre-print positioning
forward-looking
BearishEPS revised -21.3% / 30d, n=18for period ending 2026-06-30
Why this setup
Consensus revisions
EPS estimate $-0.17 → $-0.21 (-21.3% / 30d). 2 raised, 9 cut, 18 covering analysts.
Rating actions
0 upgrades, 0 downgrades / 30d, 5 maintained. 35% of analysts rate Buy.
Price target activity
4 PT revisions / 30d. Avg target 24.7% above current price.
Material events
0 positive, 0 negative / 30d.
Sector context
Intermediate · WeeklySector phase: consumer discretionary is in (~0.2 years in phase).
Management scorecard
How management runs the business: capital, margins, balance sheet, and how reliably they guide and deliver.
Long-term · 1–3 yr
Overall: neutral
- Capital allocation
- strong
- Earnings discipline
- neutral
- Margin discipline
- neutral
- Balance sheet
- weak
- Post-call reaction
- strong
A guidance track record builds as the company issues and delivers on guidance.
How bumpy is the path
(risk while you hold it)Risk: how this stock moves
What a normal day, a bad day, and the worst of the last year would mean for a $10,000 position.
Intermediate · WeeklyLong-term · 1–3 yr
On a typical day, $10k can swing ±$181.
How much price usually moves either way.
On a bad day, this stock has moved -$470.
A rough but not unusual down day (about the 95th percentile).
In the worst 12 months, $10k could have lost $2,556.
Deepest peak-to-trough drop in the last year.
elevatedas of 2026-06-12
Past results, not a forecast. Not investment advice.
What would change the read
(catalysts & re-read triggers)What changed
The most important moves since the prior daily snapshot.
Short-term · Daily
- No material changes since the prior snapshot.
No material changes since the prior snapshot.
as of 2026-06-12
What to watch next
Specific, dated things to watch for, each with what would confirm it and what would prove it wrong.
Intermediate · Weekly
- UpsideHigh confidenceWeeksactive 7d
Watch for Q1 FY'27 revenue growth guidance
Why it matters: This guidance will show if VF can maintain its growth momentum after returning to growth in FY'26.
What confirms / what disproves
Confirms:Management expects revenue growth over 1% for Q1 FY'27.
Disproves:Management issues guidance for revenue growth below 1% for Q1 FY'27.
Earnings call
News catalysts
Recent news graded against this company's own objectives — whether it reinforces or challenges the thesis, and how confirmed it is.
No graded news catalysts for VFC yet.
This sector is also watching
- Watch for consumer revenue growth dropping below median
- Watch for changes in unemployment claims on June 4
- Watch for retail sales data on June 17
What could change this view
Conditional scenarios: if X happens, the view would shift in this direction. These are not predictions.
Intermediate · Weekly
Upside triggers
- If sector bellwethers like RL, LEVI, and KTB keep beating earnings and guiding higher, the Consumer Discretionary sector momentum should keep lifting VFC and other Consumer Discretionary names. Worth watching these names for early signals.
- If VFC raises forward guidance on the next earnings call (currently NEW as of 2026-05-20), that's a momentum boost. Street estimates typically follow guidance up and the stock tends to re-rate higher.
Downside triggers
- If VFC cuts guidance on the next call (currently NEW as of 2026-05-20), that's a meaningful negative. The Street tends to walk down estimates and the stock usually takes a leg lower.
- If sector bellwethers like RL, LEVI, and KTB start missing or guiding lower, the Consumer Discretionary tailwind helping VFC and other Consumer Discretionary names could fade. Watch these names for early warning.
- If GDP growth slows materially from the current 2.6% (say, below 2%), it hits VFC and other Consumer Discretionary names harder than the average stock, since the sector is growth-sensitive.
Recent events
(material 8-K / filing activity)Material updates
Recent SEC 8-K filings ranked by likely impact, confidence, and recency.
- 2026-05-2024d agoItem 2.02
of this Current Report on Form 8-K, including Exhibit 99.1 and Exhibit 99.2, shall not be deemed to be “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), or incorporated by reference into any filing under the Securities Act of 1933, as amended, or the Exchange Act, except as shall be expressly set forth by specific reference in such a filing.
Earnings preannouncement—
Score history
Whether the overall read has been drifting up or down lately, and how it's changed since last week.
About the same as last weeklatest as of 2026-06-13
Not investment advice. Scores describe historical and current data; they are not forecasts of future returns. Consult a licensed advisor before making investment decisions.